8 new designers. 3 months. 1 cognitive search engine from IBM Research Zurich. As part of the IBM Design Bootcamp program, our team created a consumable front-end interface and experience for a breakthrough AI technology that changes the way chemical and material scientists conduct research. Our team of designers was fortunate to get to work the the Cognitive Discovery team at IBM Research and several leading chemists and material scientists around the world. This 3 month journey led to a presentation to Fortune Magazine and a product pitch to the CEO of IBM and several SVPs across IBM's business units. Read more about our story here.
Currently working with a team of talented designers, researchers, developers, and offering managers to create a breakthrough tool for computer vision.
Presented to IBM Board of Directors
Talk given at General Assembly
Visual logo design by Kylee Barnard
During my design internship at IBM, 11 design interns had 5 days to create an exhibit for SXSW 2017 in Austin. We created an interactive display for the IBM exhibit that leveraged the Weather Underground API which has in-depth hyper-local weather data from Personal Weather Stations (PWS) around the world. My role was researcher and strategist. I identified the best weather locations based on triangulating the greatest delta in weather metrics within a ten-day forecast, the greatest delta in weather metrics between cities, and finding international cities that garnered the most attendance based on SXSW 2016 data. From there, we matched key weather metrics (dew point, temperature, humidity, etc.) with music tracks created by another intern. We named the application, Tempo, a play on both temperature and music. I worked between the interface and developer teams to ensure both groups were working in tandem. We interacted directly with SXSW attendees and shared with the CEO of IBM, Ginny Rometty!
During college I worked as a furniture designer in Austin, collaborating directly with clients to create one of a kind pieces from live edge slabs, raw metals and glass.
As a team of 4 architecture students, we designed a lighting solution for Mozart's Coffee Roasters to improve lighting for studying students. Our approach was to design table lights that illuminate the work surface without taking away from the ambiance of the dark cafe. We designed for downward, surface flooded light to assist those studying without disrupting other patrons.
My specific roles included project management, 3D modeling and physical fabrication of the luminaire prototypes.
Our sustainability class worked with the City of Savannah’s Office of Environmental Services and Sustainability to work towards the goals outlined in the 2016 Sustainability Assessment through engaging other City of Savannah departments.
As design management students, we leveraged our workshop facilitation skills to help create an understanding of sustainability as a practice within the Savannah City Government. We conducted two workshops and delivered a detailed toolkit to the city for future use. We branded our message and final deliverables with the phrase, “keep connecting” and the triple bottom line of people, planet, and profit.
This project included ongoing interaction with city government employees and officials and my primary role was lead presenter. I organized the content to be presented, worked with the visual team, and crafted the presentation scripts. During team meetings, I led ideation sessions and organized client interactions, workshop materials, and final deliverable content.
Our team of 5 created a social network called Abac.us, a digital viewing community that brings people together in real life based on digital media interests. Rather than watching Netflix, YouTube, or Lynda videos at home alone, users can watch them together at local hotspots with friends and strangers alike. We want to reintroduce human connection to the growing trend connected isolationism.
As the project manager, I allocated tasks, provided creative concepts, and managed our time and resources. I assigned tasks based on where my team members would excel but also based on what they wanted to explore further. We made sure to always have fun, change up our meeting locations, and engage the broader Savannah community in prototyped events. This project was a "dream team" experience.
Project outcomes included an app prototype, pitch video, a beta community event, competitive analysis, project budget for MVP development, business model canvas and a value proposition canvas.
Understanding Perceptions of Nonverbal Means of Expression and Identity
As a team of 2, we conducted a contextual inquiry that relates to a unique community in Savannah, Georgia.
The tattoo culture in Savannah is very prevalent and contrasts the otherwise conservative nature of the historic southern town. Our project looked to the tattoo culture in Savannah in order to dive deeper into nonverbal means of expression as a whole. We wanted to uncover the drivers behind nonverbal expression in order to inform designers about the nuances within potential consumers. Other realms of nonverbal means of expression include fashion, product ownership, and group associations. The tattoo culture served as the perfect case study to dive deeper into the psyche of stylistic groups and individuals.
I maintained and organized the process book, conducted interviews, performed interactive survey events, and created both analog and digital maps of our findings.
Question 1: Does the geographical layout of Savannah influence the types of tattoo demographics within each respective area?
Question 2: Are there patterns between perceptions about tattoo culture and meaning within the community versus outside the community (per respective geographic area)?
Question 3: How does the psychology of tattoos relate to social branding, personal identity, and self expression?
Question 4: How have historical trends of tattooing manifested themselves within the city of Savannah?
Question 5: How do gatekeepers within a variety of business types either inhibit or promote the tattoo culture in the workplace?
Project work completed during my studies at UT Austin School of Architecture. Areas of focus include sustainable design, multi-use programmatic design, and site design.
2012 Design Excellence Winner
2013 Design Excellence Nominee
2014 Construction Science Winner
Our class was tasked with designing a new space for the Design Management program at SCAD that enables collaboration and fosters creativity. The space is currently being built in Savannah, GA.
Our spatial design deliverables began with research around the ways in which physical space and environment can promote or hinder collaboration. We designed areas for serendipitous encounters as well as formal presentation zones and creative maker spaces. We also recognized the importance of branding through space and merged the SCAD culture with our unique design management sub-culture. Through furniture utilization analyses, flow diagrams, and spatial renderings, our final deliverable is an 18,000 square foot proposal for a new design management space that also houses other related disciplines.
My primary role was focused on prototyping and rendering. There were only two architects in the class and we were tasked with translating the team's research into diagrammatic floor plans and 3D models. It was a great opportunity to combine my background in architecture with my current studies of design research and strategy.
In Everett Rogers Diffusion of Innovations, the path of diffusion for an innovation is critical to its success. During one of my courses, we were asked to create group exercises for the class that explain the teachings in the readings. In this activity, my group created a graphic that outlines the different stages of innovation diffusion. We asked the other groups to track the diffusion process of different innovations and note how diverse and non-linear the diffusion process can be. Through this, we learned there is no perfect formula for diffusion, but rather that each innovation determines diffusion based on its unique circumstances.
This diagram model has become popular among SCAD students in design management and used for future projects and theses.